The Global Human Capital Journal

Knowledge Economy Unfolds via All Things Digital-Social—Wearing Passion and Personality on Your Sleeve

Discerning Web 2.0 from Web 1.0—Ron May Gets Comeuppance as Happy and Successful

Web 2.0 entrepreneurs, financiers and professional services folk descended on Loyola University Chicago's Lewis Hall 29 May 2008 for "Tech Conference," TechCocktail's first ever day-long educational event. Founders Frank Gruber and Eric Olson served an effervescent yet heady elixir of heart-to-heart war stories, lessons learned and strategies by entrepreneurs, venture capitalists, lawyers, accountants and an executive coach.

Since attending TechCocktail 1 in July 2006, I have promoted the periodic TechCocktail "meetups" to everyone who will listen as the place to learn about and connect with Web 2.0 players and technology in Chicago (elsewhere now, too). Frank and Eric have created one of the most worthwhile groups and communities in the city and were recognized in the ITA's Citylights this year. Their first conference was both high value and quintessentially Web 2.0: speakers were open about what had worked and what hadn't. The program was well balanced, organized and entertaining. There were considerable lessons for Web 2.0 entrepreneurs and their providers to take away.

Dennis Howlett, writing in the Irregular Enterprise on 19 March, made the case that enterprise IT just didn't get social networking and start-ups were going to make some serious hay by bypassing IT and selling right into the business. He had also included a YouTube video in which CIOs commented on the question, "Is Enterprise 2.0 hype or happening?" which provided some light-hearted snippets about a profound subject. There was some valuable information in the post, but I found that it was approaching the issue from within the old paradigm ("battle on two fronts"), and therefore largely left money of the table. I'll peel the onion here, so get ready to well up.

Enterprise-class Social Networking Is Closer than You Think—Resetting the Adoption Clocks

Shades of Web 3.0—The Googlization of Knowledge Management

Tuesday IBM announced a new services practice, "Enterprise Adaptability" services, which aims to help global companies realize a quantum leap in workforce agility and collaboration by facilitating their adoption of social networks and Web 2.0. As predicted in the Year in Review—2007, social networks and Web 2.0 are being embraced in the enterprise B2B arena this year, and this announcement shows that adoption is right on ahead of schedule. Enterprise 2.0 is reaching the mainstream, and companies that do not aggressively adopt enterprise 2.0 will experience serious competitive threats within three years.

IBM's announcement validates enterprise social networking, but more significant is their rationale for launching the practice: their clients are struggling with adjusting to the Knowledge Economy, globalization and decreasing margins, and Enterprise Adaptability prescribes collaboration and innovation to cure legendary agility gaps. As explained below, Enterprise Adaptability smells like breakthrough, although it's barely out of the oven. To look behind the curtain, I caught up with Scott Smith, a lead Partner in IBM's Human Capital Management practice as well as Christa Degnan Manning, Research Director, AMR Research and Derek Smith, Research Director, Kennedy Information. After briefing you on the Enterprise Adaptability practice, I will dive deeper into its market significance and consider prospects for success.

Editor's Choice of the Global Human Capital Journal

As I reflect on 2007 and create strategy for 2008, several macro-trends come into sharp relief, and I believe that some of them might be helpful to you as you conduct your own planning. As always, I focus on emerging phenomena because they are areas in which disruption and discontinuous change are acting on markets, thereby elevating threats and opportunities. Helping leaders to create strategy to manage the risk of unusual market developments is the focus of my consulting practice.

In 2007 it became clear to me that we were entering a profound social transformation that would produce an unimaginable degree of change. Unlike the technology-precipitated change that I've been helping people with since the 1990s, technology is shifting to the background now, and pervasive social change is taking the stage. Look for disruption in all areas affected by how people connect, communicate, purchase and collaborate: business, politics, community and leisure. Moreover, these changes are completely global with all the variations that engenders.

I can't tell you how many acts this opera has, but 2007's themes can provide you enough clarity, at a minimum, to notice that the water is getting warmer. I have also included among the links some prescriptive market advisories I wrote this year. They give explicit advice and action steps to maneuver your organization so that you can become stronger as these changes unfold.

Thank you for your readership and support, and best regards as the curtain rises on the first act!

Three CIOs Share Vision and Techniques for Creating the Networked Enterprise—Facebook and Tagging Creep In

After James Owens' luncheon address, the Executives' Club of Chicago's 2007-08 Technology Conference series opened with the CIO of the Year Award and a sneak preview of the 2008 Chicago Technology Outlook Survey.

Then a diverse panel of executives took the stage to discuss the role of the CIO in the "networked economy 2.0." Bahman Koohestani, Senior Vice President & Chief Information Officer, Orbitz Worldwide, Paul Mankiewich, Chief Technology Officer, Alcatel-Lucent and Karenann Terrell, Chief Information Officer, Baxter International, shared their visions for the evolving role of the CIO and IT. John Gentry, Partner and Managing Director, CSC Consulting, moderated the panel discussion with aplomb. The Club's quarterly Technology Conference took place October 16 at the Chicago Hilton.

Although the panel represented such diverse businesses as pharmaceutical giant Baxter, global network equipment provider Alcatel-Lucent and travel sensation Orbitz, all were very focused on how CIOs needed to enable a new level of innovation by fostering a new level of trust and adopting a networked model—for everything. That means shared risk taking and trusting people.

Although their remarks had an appropriate enterprise focus, in Analysis and Conclusions, I will take the argument into the customer arena: only by extending their trust to customers will enterprises realize sustainable innovation in the long term.

Over-Publicized Problems and Unusual Opportunities—A Way to Monetize Collaboration?

Financial Markets World held its conference, Web 2.0/Enterprise 2.0 in the Capital Markets Industry, in New York City on 17 September 2007. Invited as a panelist on the bleeding edge track, "Web 3.0: Where Are We Going," I nonetheless had time to scribble some notes to cover some of the sessions.

Enterprise 2.0 is being adopted by investment banks and the capital markets industry, but adoption is being dampened by two flies in the ointment: 1) the industry is highly regulated, and compliance forces firms to have control of their data, which means CIOs are hesitant to try new technology that may introduce risk; 2) enterprise 2.0 doesn't yet have a locked and loaded business case. It's early, and all conference sessions reflected that.

The Global Human Capital Journal's coverage comprises summaries of all the sessions, as well as more in-depth coverage of three of the sessions. To access all the articles in one click, hit the "Financial Markets World" logo on any page. This article contains the summaries as well as my analysis and conclusions of the conference as a whole.

Just Released—CSRA Market Advisory Highlights How I-Banks are Using Web 2.0 to Drive Competitiveness

This summer, "Enterprise 2.0" began to get legs as the new moniker for applying Web 2.0 to the enterprise, reflecting that pragmatists are raising their eyes for an exploratory glance. The market advisory shares how global investment banks are using Enterprise 2.0, and it suggests action steps for executives to take this year and next. Here is the executive summary and a few choice concluding points: