What a great article and very insightful, timely observations. Although I am not the strongest person I know in the social media arena, I believe in it 150%. I also have been saying for the past few years that people need to reinvent themselves if they hope to continue to achieve and excel in the future. As Daniel Pink so aptly pointed out in his book “A Whole New Mind” we are in the aggregation age and you must use the right side of your brain to be successful. Pioneers like Rob Slee have seen these changes coming for quite some time and have sounded the alarms. Unfortunately, human nature is resistant to change. We tend to want to “wait out” the changes we need to make and hope that the world will once again conform to us. That includes social media, the way you approach potential clients and even the manner in which we view ourselves. We are in exciting yet frightening times. We must embrace change and growth or be passed by. The days of winning by being the most technically proficient alone are gone. I embrace a global business environment and see that as increased opportunities to grow, change and earn. In deed, carpe diem!