Noodle VI: New from the Unorthodox Exit Strategy Department—Acquisition by an Asian Firm
Filed Tuesday, April 8, 2008
Process Excellence Can Inject New Vitality into Ailing Manufacturers
This was precisely the situation of several U.S. firms that took the unusual route of selling themselves to Indian firms that turned the companies around very quickly by applying sophisticated process and management expertise. In many cases, local employment increased because the companies became much more competitive. Here are two examples: Barry-Wehmiller is a Midwest U.S. manufacturer that has bought dozens of ailing manufacturers around the world. In most cases, it finds that the companies are excellent at their core competencies, but they aren't using the most modern techniques to operate their businesses overall. In a word, they operate "in the box" of the traditional business, and they don't leverage the potentials of globalization, process excellence and information technology (IT). Barry-Wehmiller's information and engineering services group in India, for example, enables design and plant engineers to dispense with some of the more mundane engineering tasks such as converting CAD documents from one platform or version to another. Before the acquisition, such tasks would occupy an important part of their time. According to Barry-Wehmiller, the strategy already has boosted profits at some of the 32 other midsize U.S. machinery makers it has bought. "We can compete and create great American jobs," vows CEO Robert Chapman. "But not without offshoring." Read about their acquisition of Green Bay, Wisconsin-based Paper Converting Machinery Company. India-based textiles firms like GHCL are buying strategic assets in the U.S., Europe and Asia. GHCL is a soda ash producer, and soda ash is used heavily in making textiles. According to this article, firms like GHCL are moving up the value chain by buying ailing companies that need their product as an input. For example, GHCL bought once-mill and design company Dan River in 2005. Right away, GHCL set to work outsourcing necessary but less differentiating processes to India. They reengineered numerous business processes like buying and supply chain, and Dan River now focuses on its highest value, design. Moreover, turning around acquired companies quickly enables GHCL to generate cash for more acquisitions, a very virtuous cycle. Some Observations about Process Excellence
Last modified on 2008-07-27 02:43 Defined tags for this entry: architecture, ceo, china, enterprise, india, management, noodle, outsourcing-bpo-ito, transformation
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